On October 11, 2025, the country’s technology community gathered at DevDay 2025, organized by the Bir ecosystem, to explore the technologies of the future, innovation, and emerging business opportunities. Throughout the day, participants attended talks by 16 local and international speakers, covering key areas such as “IT business analytics”, “QA”, “DevOps”, and other vital fields. This diverse lineup gave attendees the chance to broaden their knowledge and gain insights from multiple professional perspectives.
DevDay 2025 began as an internal knowledge-sharing initiative within the Bir ecosystem. Initially, it brought together experts from Birbank, as well as professionals from other Bir brands – m10 and Birmarket – to exchange experiences and best practices. Over time, the initiative grew into DevDay.az, an open platform for the entire technology community.
Chairman of the Management Board and Chief Executive Officer of Kapital Bank Farid Huseynov, highlighted the importance of the event on his social media page: “When we launched the #TechDays initiative a year ago, our goal was to unite engineers working across different Bir ecosystem brands – Birbank, PashaPay, and Birmarket – and create an environment for knowledge sharing. Today, that environment has evolved into DevDay.az, a platform open to the entire technology community. Once again, I am convinced that the Bir ecosystem has become an integral part of our country’s technological future, and we are shaping a new technology culture. I am proud of every team member who contributed to making this success possible.”
Bir ecosystem unites the country’s leading brands, Birbank, Birmarket, m10 and MilliÖn, under one umbrella. At the same time, the ecosystem strengthens its impact and enriches customer experience by collaborating with strategic allies such as Trendyol Azerbaijan and BakıKart. Thanks to this integration, customers benefit from QR payments in partner networks and public transport, credit shopping on Birmarket via Birbank, installment payments on Trendyol Azerbaijan using Birbank cards, a unified bonus program and many other solutions. All these services are built on four core pillars of the ecosystem: Unified login, Unified bonus, Unified payment and Unified credit platform, which deliver fast, convenient, cost-effective and secure services to customers.